TopFive Holiday, a local travel agency in Bangkok wants to let young travellers know that they offer travelling packages to unique places, and also create a sense of urgency for travellers who seek a one-of-a kind experience.

We decided to use the world map, the most simple and iconic graphic related to travelling, but we put a spin on it. By using only recognizable colours from the iconic logos of big corporations like McDonald's and Starbucks, each poster shows only the countries and areas of the world that they haven’t set foot in yet.

Recognition:

Clio Awards - Bronze Winner Print Campaign

Epica Awards - Gold Winner Print Campaign

Campaign Brief’s The Work 2022 - Winner Print Campaign

Luerzer’s Archive - Published x1 (Coffee Chain)